ACID And the sdea Shop Design Thieves



ACID, (Anti Copying in Design) has formed a trade association partnership with the Shop and Display Equipment Association (sdea) to help raise the profile and value of IP among its members.

This move is part of an on-going campaign by ACID to actively support trade organisations pan industry. Through IP education  how to protect your designs and how to integrate IP as part of a corporate or marketing plan – ACID will advise sdea members on creating a safer trading environment by protecting their design equity through a robust IP strategy.

Lawrence Cutler, Director, sdea said “I am delighted our organisation has been invited to join ACID as a Trade Association Partner. Copying is a crime which has affected too many of my members and I hope our alliance with ACID illustrates our commitment to fighting design theft. ACID is a formidable organisation and through education and awareness will be advising our members on how they can protect their intellectual property from plagiarism.”

Adds Dids Macdonald, CEO of ACID, “sdea is the 5th trade association to take advantage of ACID’s newly launched Trade Association Partnership module. This scheme is bespoke, according to specific market sectors, and includes a discounted group membership fee, seminars, tailored IP advice through regular web and newsletter features, standard tender agreements and IP clinics, plus over 30 ACID membership benefits including IP legal advice and the use of the free ACID design data bank. I strongly advise any trade association who is committed to design protection and IP education to talk to ACID.” 

To learn more about sdea click here to enter the Trade Association Partners section.

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