Btech Take On Argos

argosACID (Anti Copying In Design) members Btech are manufacturers of, amongst other things, wall brackets for flat screen televisions.  When they discovered graphics of some of their products in the 2006 Argos catalogue (without even the courtesy of stocking their products) they were affronted and sent a letter before action to Argos through ACID Accredited Law Firm McDaniel & Co. Despite lengthy correspondence, Argos refused to compromise and Btech instructed proceedings to be issued. Clearly Argos then knew that the matter was being taken seriously by Btech and decided to settle. Unfortunately, the terms of settlement were that they remained confidential.

Commenting on the settlement ACID’s Dids Macdonald said, “Often when major brands like Argos are challenged there is an insistence of confidentiality. Reading between the lines of previous cases like this, this is often a damage limitation exercise, but does it fool anyone?”

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