Success for ACID Member Watcha

watchapackagingcpACID member Watch Me are celebrating the success of contemporary watch brand watcha – silicone bracelet watches with waterproof replaceable LCD units. 

Despite the down turn in the economic climate, watcha has continued to show an increase in number of stockists and a subsequent growth in month-on-month sales.  Media interest is likely to spur further growth, with editorial coverage in Draper’s Record and forthcoming features in The Sunday Mirror and Shout magazine. 

Brand identity has been a key force in driving sales, with the registration of intellectual property rights as defined by the aims and objectives of ACID, enforcing the fingerprint and logo of watcha and distinguishing it from its competitors.

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