ACID MEMBER ROBERT WELCH SIGNATURE KNIVES WIN FOR 2ND YR RUNNING

RW Sig KnifeACID member UK-based Robert Welch Designs is delighted to announce that its Signature knives have won the Excellence in Housewares ‘Cutting Edge’ category for the second year running. The complete range of Signature knives and the knife block won the award in 2009 and in 2010 the 20cm cooks knife, the 16cm flexi utility knife and the 10cm vegetable knife (the new additions to the range) have also been successful in the same category.

The Excellence in Housewares Awards are owned and organised by Progressive Housewares magazine in conjunction with the Cookshop and Housewares Association and are considered to be the ‘Oscars’ of the housewares industry.

Speaking about the win just after the awards ceremony in London, Rupert Welch, Managing Director of Robert Welch Designs, said:

“Our initial reaction was surprise, swiftly followed by delight that the quality of the Signature knife range has been recognized yet again by an awards panel. We understand that until this year it was unprecedented for a product/extension to a product range to win this award in two consecutive years. This is a wonderful endorsement of the Signature range and we are very proud to have won.”

Key facts about the Signature knife range:
•    The Signature knife block and knives were designed in-house by Paul deBretton Gordon and Rupert Welch.
•    The 2010 Excellence in Housewares ‘Cutting Edge’ award is the latest success for the Signature knives which have also won an iF design award (Germany), the GOOD DESIGN™ award (from the Chicago Athenaeum: Museum of Architecture and Design), a red dot design award (Germany), the Excellence in Housewares ‘Cutting Edge’ award (UK) 2009 and a Gold accolade in the ‘Product of the Year’ awards organized by Housewares and DIY week magazine (UK). The knives have also achieved the highest possible rating from the Craft Guild of Chefs.
•    The knives have been performance-tested by Sheffield’s leading test establishment and found to be in the world’s top 1% (of all knives tested) for initial sharpness and edge retention.
•    Each blade is honed and tempered to razor sharpness using World Edge Geometry™ inspired by master sword craftsmen from Japan to produce a precision blade.
•    Each block contains the innovative, patented Robert Welch Signature knife sharpening mechanism designed to care for the knives, simply and effectively.
•    The block has been designed for ease of use when inserting and removing the knives. A magnetic locator in each slot prevents damage to the blade edge when inserting or removing the knives.
•    The full range includes fourteen knives, two carving forks, a sharpening steel and a hand-held knife sharpener.

For more information view the Robert Welch Website

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